Marketplace Manager

Job description

Role Overview

The Marketplace Operations & Growth Manager will be responsible for establishing and
growing our presence on on-demand platforms such as Instamart, Blinkit, Zepto, and others.
This role involves end-to-end management of the marketplace channels, from initial setup to
optimizing product listings, pricing, promotions, and driving sales growth. The ideal candidate
has a solid background in marketplace management, preferably with experience in D2C,
FMCG, or e-commerce, and is skilled in leveraging platform algorithms and data analytics to
enhance performance.

Key Responsibilities

 Marketplace Setup & Integration:

o Lead the initial onboarding process across various marketplace platforms,
ensuring seamless integration of our product catalog and alignment with
platform guidelines. 

o Collaborate with internal teams to set up product listings, pricing structures,
and inventory management systems tailored for each marketplace.

 Product Listing & Optimization:

o Curate, optimize, and manage product listings to increase visibility, drive
clicks, and maximize conversions. 

o Continuously monitor and refine product titles, descriptions, images, and
keywords for search optimization on each platform.

 Promotions & Pricing Strategy:

o Develop and execute promotional campaigns in partnership with marketplaces
to boost visibility during peak seasons and special events. 

o Set competitive pricing strategies, including discounts and bundling options, to
attract buyers while maximizing margins

 Inventory & Fulfillment Management

o Work closely with inventory and supply chain teams to maintain optimal stock
levels across all platforms, avoiding stockouts or overstock situations. 

o Coordinate with the fulfillment team to ensure orders are processed and
delivered promptly to meet marketplace SLAs.

 Sales & Performance Analysis:

o Track, analyze, and report on key performance indicators (KPIs) such as sales
volume, conversion rates, customer reviews, and return rates. 

o Leverage data insights to identify growth opportunities and troubleshoot
issues impacting performance on each marketplace.

 Relationship Building with Marketplace Platforms:

o Build strong relationships with marketplace account managers to stay updated
on platform changes, negotiate promotional opportunities, and secure
premium placements. 

o Keep up with platform-specific policies, trends, and best practices to maintain
compliance and competitive positioning.

 Customer Experience & Feedback:

o Monitor and respond to customer feedback and reviews, ensuring high
standards of satisfaction and addressing any issues promptly.

 o Implement customer feedback into product and listing improvements to
enhance the brand’s marketplace reputation.

Key Qualifications

 Experience: 4+ years of experience in marketplace management, e-commerce, or D2C
operations; experience with platforms like Instamart, Blinkit, Zepto, etc., is highly
desirable. 

 Education: Bachelor’s degree in Business, Marketing, or a related field. 

 Skills:
o Proficiency in marketplace tools and analytics platforms
o Strong analytical and data-driven decision-making skills
o Excellent communication and relationship-building skills
o Ability to manage multiple marketplaces and prioritize tasks effectively 

 Personal Qualities: Strategic thinker with a hands-on approach, attention to detail,
and a customer-centric mindset.

Apply now-

sakshi.rathore@white-force.in

9329931737