SEM Manager Job DescriptionJob Summary:We are seeking a highly skilled SEM Manager to join our team. The SEM Manager will beresponsible for developing and executing digital marketing campaigns, analyzingperformance data, and optimizing campaigns to drive growth and revenue.Responsibilities:● Develop and execute digital marketing strategies across multiple channels, includingsearch, social, email, and display advertising● Analyze campaign performance data to identify opportunities for optimization andgrowth● Manage and optimize campaigns to achieve KPIs, including ROAS, CPA, andconversion rates● Collaborate with cross-functional teams, including design, content, and development,to execute campaigns that align with overall marketing goals● Stay up-to-date with industry trends, best practices, and emerging technologies tooptimize campaign performanceRequirements:● Bachelor's degree in Marketing, Advertising, or related field● 4 years of experience in digital marketing or related field● Proven track record of managing successful digital marketing campaigns● Strong analytical skills and experience with data analysis tools● Excellent communication and collaboration skills● Experience with Google Ads, Facebook Ads, and other digital advertising platforms● Experience with marketing automation platforms is a plusSkills:● Strong effective communicator. Powerful written and verbal skills in English and Hindi● Highly developed, and demonstrated teamwork skills with strong attention to detail● Ability to work in a global environment and creative employees● Demonstrated effectiveness in holding conversations with customers.● Demonstrated ability to see the big picture and provide useful advice and input acrossthe company● Ability to lead in an environment of constant change● Project Management Skills and data interpretation/ analysis skills● Ability to multitask and manage multiple priorities simultaneously● Thought leader with deep subject expertise● Ability to cross-reference and benchmark● Strong paid search/optimisation/campaigns experience● Experienced in Paid Advertising (Bing Ads, Facebook Ads, Google Ads, LinkedIn, YahooGemini etc)● Has strong numerical skills- Analytics (Google Analytics) + reporting● Marketing strategy, planning and organisation● Experienced in using bid-management tools (e.g Search Ads 360, Outbrain, Clickable,Kenshooetc)● Stakeholder management- able to influence and manage● Reporting to stakeholdersExpected Competencies / Behaviours:● See ahead to future possibilities and translate them into breakthrough strategies.● Apply knowledge of business and the marketplace to advance the organization's goals.● Effectively build formal and informal relationship networks inside and outside theorganization.● Integrity – Honest and transparent, trusted and admit mistakes● Conviction –Strong or firmly held vision that inspires others to action● Courage – Not deterred by hardship, risk, adversity, or uncertainty. Challenges the statusquo; willing to voice and champion a differing viewpoint● People First – Shape and engage global diverse teams to leverage different perspectivesand create inclusive environment. Develop self and others to unleash potential by settinghigh standards, rewarding performance ad confronting poor performance.● Authentic & Inspirational – Inspire a shared sense of purpose and direction withexcitement for the future to motivate and energize others. Foster trust and teamworkthrough self-awareness, integrity and humility. Promote candour through sharingdifficult or unpopular messages in a motivating way and letting people know where theystand honestly and sensitively.● System Thinker – Connect the dots and move beyond the obvious to drive growth● Strategic – Be curious, constantly scan the environment and know the customer todiscover growth potential. Transform business trends into long term strategicapproaches to move the organization forward.● Agile and Resilient – Cultivate innovation by experimenting and adapting, learning fromfailures and pushing boundaries. Create clarity, optimism and opportunities in the faceof ambiguity, uncertainty and setbacks.● Decisive and Result Driven – Solve problems through others by seeking input notconsensus. Act decisively and courageously. Achieve exceptional results by takingownership, persisting in the face of challenges and holding self and others accountable.Our OfferIn return for your expertise and commitment, we will provide a fast paced stimulatinginternational environment, which will stretch your abilities and challenge your talents.We also offer competitive salary and benefits combined with outstanding careerdevelopment opportunities in one of the fastest growing private companies in the world.Salary of Rs 9 lakh to Rs 12 lakh per annum.Place in the organization:● Role reports to the Owner/Founder of the business in India and is key member of theleadership team. Manages a team of 5- 15 employees
