Digital Marketing Executive

Job description

Company – Entri App
Position – Digital Marketing Executive
Location – Bengaluru
Link - https://entri.app/
Job Description:
Responsibilities:  Assisting in the formulation of strategies to build a lasting digital connection with consumers.  Planning and monitoring the ongoing company presence on social media.  Launching optimized online advertisements to increase company and brand awareness.  Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.  Be actively involved in SEO efforts (keyword, image optimization etc.).  Prepare online newsletters and promotional emails and organize their distribution through various channels.  Provide creative ideas for content marketing and update website.  Collaborate with designers to improve user experience.
 Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.).  Acquire insight in online marketing trends and keep strategies up-to-date.  Maintain partnerships with media agencies and vendors.  Experience in handling marketing automation tools like Moengage, Clevertap or Webengage are desirable.  You should be proficient to read & write in kannada, Telgu.  Candidates with basic understanding about financial markets/share trading are desired.
Skills:  Proven experience as Digital Marketing Executive or similar role.  Excellent understanding of digital marketing concepts and best practices.  Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM.  Working knowledge of ad serving tools (e.g., DART, Atlas).  Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.).  Skills and experience in creative content writing.  Analytical mindset and critical thinking.  Excellent communication and interpersonal skills