Responsibilities: Manage West Region Sales team Develop depletion goals, profitability goals and pricing for the market as per strategic direction shared by top management Monitor and manage distributor performance versus budget, spearhead distributor & team Track and report all sales activities Work with distributor management in order to maintain proper inventory levels Develop and implement distributor programs based on brand initiatives Conduct sales meetings and product presentations for sales team training Motivate and manage company sales force /distributor executives through leadership; inspire confidence and gain respect as an effective company spokesman Interface directly with key on- and off-premise accounts Oversee and direct brand development by identifying new account opportunities in accordance to directives issued marketing Oversee, monitor and evaluate program execution while controlling effective use of merchandising material & cost management Utilize distributor account sold data to achieve improved brand position Work with the brand and business intelligence team to further enhance local brand opportunities Control travel and entertainment expenses of self & team in accordance to policy Manage sales promotion budgets in accordance with company policy and brand/company objectives
