Position Overview: We are seeking a dynamic and results-driven Marketing Executive to join our team. The Marketing Executive will play a key role in developing and implementing strategic marketing initiatives to promote our dermatological products and services. The ideal candidate will have a strong background in marketing, excellent communication skills, and a passion for the healthcare industry. Responsibilities: Develop and execute marketing strategies to drive awareness, engagement, and sales of dermatological products and services. Collaborate with cross-functional teams including Sales, Product Development, and Medical Affairs to ensure alignment of marketing initiatives with business objectives. Conduct market research and analysis to identify opportunities, trends, and competitive threats in the dermatology industry. Create compelling marketing collateral including brochures, presentations, website content, and social media posts. Plan and execute promotional campaigns, events, and tradeshows to showcase our products and services to healthcare professionals and consumers. Manage digital marketing channels including website, email marketing, and social media to enhance brand visibility and generate leads. Monitor and report on the performance of marketing campaigns, providing insights and recommendations for continuous improvement. Stay updated on industry trends, regulations, and best practices to maintain a competitive edge in the market. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field. Proven experience in marketing, preferably in the healthcare or pharmaceutical industry. Strong project management skills with the ability to prioritize tasks and meet deadlines. Excellent communication and interpersonal skills, with the ability to effectively collaborate with internal and external stakeholders. Creative thinker with a keen eye for detail and design. Proficiency in digital marketing tools and platforms such as Google Analytics, SEO, SEM, and social media management. Knowledge of dermatology or skincare products is a plus. Benefits: Competitive salary and benefits package. Opportunities for career advancement and professional development. Positive and collaborative work environment.
