To develop business in his assigned Territory by planning, directing and implementing sales strategies and programs to achieve or exceed the sales objectives for the Territory Generating sales of company products in the region in order to achieve sales targets To ensure coordination and relationship management with distributors, customers, corporate customers as well as other departments Developing and maintaining an efficient distribution network and Go to Market Approach Well versed the geography and good have sound knowledge of Rural market Appoint new distributors and development of each distributors Increase in secondary and tertiary business in assigned territory Assess sales performance according to KPIs Prepare and submit reports to the ASM/Sales Head