Roles & Responsibilities:
1- Social Media Management
Post daily on YT, FB, Pinterest, Snapchat,Myntra studio (including weekends)
2- Influencers Management
-Update the master database with updated information weekly
-Close 3 new influencers weekly- including their commercials, address, contacts, profile links &
followers
-Coordination with influencers for shoots/logistics/payments
-Update the influencer sheets with concepts, payments, pending deliverables
3- Logistics
Take end to end ownership of generating codes, coordinate with porter, align timely pickups and
Update the sheets. Weekly meetings with CRM/ecommerce team to ensure timely closures.
4- Research
-Competition analysis-Weekly research report to have: follower growth, no of posts done, what is
Working for them, influencers they are working with. To be done for all platforms
-Research new strategies for all platforms as and when required.
-Research and come up with new trends, music, reel concepts as and when required.
5- Shoots
-Office reels: Assist in closing new concepts, scripting, and shoot with the creative team. Minimum 1 shoot every week
-Visit Libas store to shoot with influencer, customers whenever required.
6- CRM
Keep a check on all collab emails, share relevant emails with internal team
JOB DESCRIPTION – SOCIAL MEDIA - MARKETING
7- Reviews & amp; reporting
-Assist in making moodboards, compiling PPTs, excel sheets whenever required
-Assist in preparing weekly reports for page performance for all platforms
8- Seasonal activities
Plan and execute seasonal activities like PR gifting, events-store/office etc
9- Payments & invoicing
Maintain and update all payments sheets and get timely payments done for agencies/influencers.
Align vendor onboarding/maintain documentations with agencies
10- Agency management
-Coordinate with agencies for campaigns and align timely closures.