Regional Marketing Manager

Job opening at Bengaluru

Location

Bengaluru

Address

Bengaluru

Employment

Full Time

Qualification

Any Graduate

Payment

200000 to 500000

Date Posted

2024 Jun,04

HR

Mohit Khanna

Contact

mohit@white-force.com

Mobile

9229808756

Job description


























































































Job Profile – Regional Marketing Manager
KRA • Regional Marketing Activity
• Branch Visibility Management
• New Branch Support
• Weak Branch Support
• B2C Management
• MIS Management
Job Description:- • Regional Marketing Activity
Responsible for % increase in business through marketing activities planned & executed for the branches of
various categories in the region- NCA
Cost per lead: (Total expenditure on marketing/ Number of new customer leads sourced through marketing
activities) maintained throughout the year.
Innovative marketing Ideas initiated as per regions/local requirement
• Branch Visibility Management
Develop benchmark and monitor for In- Branch Visiblity and remove all Old communications which is not
relevant at the branch : Product display, In-Branch Branding, Standee, Arch , Banners and Glow signs up
keeping liaising through Admin
• New Branch Support
Prepare on-ground marketing calendar for the Branch to create awerness and increase in Walk-ins, % of New
loans from new customers (at the branch) through marketing initiatives.
Evaluate and recommend branch visiblity through Pathfinder, Wall Painting, local branch level activity etc.
• Weak Branch Support
Identify the branch based on the date of launch against the Business growth in terms loan dispersed i.e.
Above 2 years branch 8 Cr of business to happen.
Create Visiblity and awareness for the branch through Marketing initiatives.
• B2C Management
Prepare on-ground event calendar for the Region
Evaluate and recommend productive , Van Marketing, Melas, Consumer promotion etc.
Responsible for driving promotion activities in branch catchment areas.
Business Index: (Total new customer business through marketing activities/ Total expenditure on marketing)
• MIS Management
Monitor and report Daily activity
Analyze and report effectiveness of POSM usage in Branch & Van Marketing and Consumer promotion
Activity & Melas etc
Productivity and cost

 

Job requirements

  • Experience: 3 to 7 Year.
  • Education : Any Graduate
  • Specilization : any...
  • Skills :
  • Industry Type : Banking / Financial Services / Broking
  • Status : Not Disclose.

Company Name : Muthoot Finance

Website

About Company

*India's No. 1 Most Trusted Financial Services Brand by Power of Trust, TRA's Brand Trust Report for 6 years since 2016. With a resolute focus on providing customers with the best services, Muthoot Finance has managed to earn the trust of millions. Read more