Sales Officer

Job description

Sales Officer Responsibilities:

• Developing and sustaining long-lasting relationships with customers.


• Screening, recruiting, and training sales employees.


• Calling potential customers to explain company products and encourage purchases.


• Answering customers' questions and escalating complex issues to the relevant departments as needed.


• Developing in-depth knowledge of company products.


• Maintaining an accurate record of all sales, scheduled customer appointments, and customer complaints.


• Collaborating with the marketing department to ensure that the company is reaching its target audience.


• Informing product developers of possible product improvements and changes to ensure that company products meet current market needs.


• Preparing cost-benefit analyses for prospective and existing customers to determine the most suitable purchase options.


• Analyzing competitors' products to determine product features, benefits, shortfalls, and market success.

Sales Officer Requirements:

• Bachelor's degree in business administration, business management, marketing, or related field is preferred.


• Proven sales experience.


• Sound knowledge of sales strategies and industry regulations.


• Proven track record of achieving sales targets.


• Strong analytical and problem-solving skills.


• Excellent negotiation and consultative sales skills.


• Effective communication skills.


• Exceptional customer service skills.