Digital Marketing Specialist

Job description

Key Responsibilities: Develop and execute digital marketing strategies to increase brand awareness and drive online traffic. Utilize AI tools to optimize marketing campaigns and analyze data for continuous improvement. Create engaging and creative content for various digital platforms. Manage social media accounts, with a particular focus on LinkedIn, to generate leads and build professional networks. Collaborate with the design and content teams to produce high-quality marketing materials. Monitor and report on the performance of digital marketing campaigns using analytics tools. Stay updated on industry trends and emerging digital marketing technologies. Attend tech events and represent the company to build relationships and promote our brand.