Digital Media Designer

Job description

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EN-US
X-NONE
HI

Digital Marketing JD

Exp-
1- 2 Years

Responsibilities

·      
Plan and execute all digital marketing, including SEO/SEM,
marketing database, email, social media and display advertising campaigns.

·       Execute organic and paid
marketing strategies with a focus on business metrics. Creating pipeline with a
focus on lead quality, not on impressions and clicks.

·       Driving and optimizing ROI, KPIs
and Conversion rates.

·       Brainstorm new and creative
growth strategies.

·       Collaborate with internal teams
to create emailers, landing pages and optimize the user experience.

·       Utilize the strong analytical
ability to evaluate end-to-end customer experience across multiple channels and
customer touchpoints.

·      
Evaluate emerging technologies. Provide thought leadership and
perspective for adoption where appropriate.

Requirements

·      
Graduation/MBA/BBA degree in marketing or a related field.
Certifications in digital marketing will be highly valued.

·       Proven working experience in
digital marketing in B2B space or SAAS is required.

·       Hands-On experience in
configuring and managing digital marketing tools e.g. Google Analytics, Google
AdWords, MixPanel, Adobe Analytics, Marketo, Hubspot, and other CRM tools etc.

·       Experience in Marketing
Automation.

·       Copywriting skills will be
valued.

·      
Strong analytical skills and data-driven thinking.