ASHU SETIA
Digital Marketing Executive
8929312943 ashusetia93@gmail.com https://www.linkedin.com/in/ashu-setia-288308225/
Lajpat Nagar
WITH 3 YEARS OF EXPERIENCE, I SPECIALIZE IN DIGITAL MARKETING
STRATEGIES INCLUDING ORGANIC AND PAID MEDIA, SOCIAL MEDIA
MANAGEMENT, AND CONTENT WRITING. I HAVE SUCCESSFULLY
GROWN SOCIAL MEDIA ACCOUNTS, DEVELOPED ENGAGING CONTENT,
AND EXECUTED TARGETED ADVERTISING CAMPAIGNS ON
PLATFORMS LIKE FACEBOOK, INSTAGRAM, QUORA, AND GOOGLE ADS.
MY SEO EXPERTISE COVERS KEYWORD RESEARCH, TECHNICAL SEO,
AND ON-PAGE/OFF-PAGE OPTIMIZATION USING TOOLS SUCH AS
SCREAMING FROG, AHREFS, SE RANKING TOOL, GOOGLE ANALYTICS,
GOOGLE SEARCH CONSOLE, AND GOOGLE KEYWORD PLANNER.
ADDITIONALLY, I HAVE EXPERIENCE IN WEBSITE DEVELOPMENT ON
WORDPRESS, EMAIL MARKETING, INFLUENCER MARKETING, AND
LEAD GENERATION, WORKING WITH CLIENTS ACROSS THE USA, UK,
SAUDI ARABIA, AND INDIA.
Organic Marketing:
Successfully grew Instagram and Facebook accounts organically,
boosting engagement and brand visibility.Implemented effective content
marketing strategies to drive organic traffic and audience interaction.
Paid Media:
Proficient in running Facebook, Instagram, Quora, and Google Ads to
achieve targeted marketing goals.
Website Development:
Built and maintained a WordPress website for a client, showcasing a
strong understanding of website design and management.Basic
knowledge of Vix and Google Web Stories.
SEO:
In-depth knowledge of SEO, including technical SEO, on-page, and offpage optimization techniques to enhance search engine
rankings.Conducted comprehensive keyword research to inform content
strategy and improve search engine visibility.
Tools and Analytics:
Proficient in using tools like Screaming Frog, Ahrefs, SE Ranking Tool,
Google Analytics, Google Search Console, and Google Keyword Planner
for detailed analysis and strategic planning.
Creative Tools:
Experienced in using Canva for creating engaging visuals and graphics.
Global Clientele:
Worked with clients from the USA, UK, Saudi Arabia, and India, adapting
strategies to diverse markets and audiences.
Email Marketing and Lead Generation:
Executed email marketing campaigns and generated organic leads
through targeted outreach and engagement.
Influencer Marketing:
Coordinated with influencers to amplify brand messaging and drive
product awareness.
Social Media Management:
Managed social media accounts, creating and curating content to
maintain a consistent brand presence.
Content Writing:
Developed high-quality content for blogs, social media, and marketing
campaigns, enhancing brand communication and SEO.
STRENGTHS
Organic Marketing
Increased Social Media Engagement:
Developed and implemented a
comprehensive organic growth
strategy for a client's Instagram and
Facebook accounts, including
consistent content creation,
community engagement, and
hashtag optimization. As a result,
increased followers by 30% and
boosted user engagement by 15%
over six months.
content Writting
Enhanced Content Strategy:
Implemented a data-driven approach
to content creation, conducting indepth keyword research using tools
like Google Keyword Planner and
SEMrush. Developed engaging and
SEO-optimized blog posts, social
media content, and marketing
materials, resulting in a 30% increase
in organic traffic and a 15%
improvement in search engine
rankings over six months.
Website development
Successful WordPress Site Launch:
Utilized expertise in WordPress
development and SEO principles to
design and launch a client's website.
Integrated user-friendly navigation,
responsive design, and optimized
content to enhance user experience
and search engine visibility. Resulted
in a 25% increase in site traffic
within the first quarter post-launch.
Keyword research
Data-Driven Content Strategy:
Conducted comprehensive keyword
research using tools like Google
Keyword Planner and Ahrefs to identify
high-traffic keywords and content
opportunities. Implemented targeted
keyword optimization across blog posts,
social media content, and website pages
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EXPERIENCE
Digital Marketing Executive
Crimsnbeans 2021 - Present United Kingdom
Web Development
Organic Marketing:
Successfully grew Instagram and Facebook accounts organically,
boosting engagement and brand visibility.Implemented effective
content marketing strategies to drive organic traffic and audience
interaction.
Paid Media:
Proficient in running Facebook, Instagram, Quora, and Google Ads to
achieve targeted marketing goals.
Website Development:
Built and maintained a WordPress website for a client, showcasing a
strong understanding of website design and management.Basic
knowledge of Vix and Google Web Stories.
SEO:
In-depth knowledge of SEO, including technical SEO, on-page, and
off-page optimization techniques to enhance search engine
rankings.Conducted comprehensive keyword research to inform
content strategy and improve search engine visibility.
Tools and Analytics:
Proficient in using tools like Screaming Frog, Ahrefs, SE Ranking Tool,
Google Analytics, Google Search Console, and Google Keyword
Planner for detailed analysis and strategic planning.
Creative Tools:
Experienced in using Canva for creating engaging visuals and
graphics.
Global Clientele:
Worked with clients from the USA, UK, Saudi Arabia, and India,
adapting strategies to diverse markets and audiences.
Digital Marketing Executive
Showshul 2023 - Present london, United Kingdom
Ecommerce marketpalce
Email Marketing and Lead Generation:
Executed email marketing campaigns and generated organic leads
through targeted outreach and engagement.
Influencer Marketing:
Coordinated with influencers to amplify brand messaging and drive
product awareness.
Social Media Management:
Managed social media accounts, creating and curating content to
maintain a consistent brand presence.
Content Writing:
Developed high-quality content for blogs, social media, and marketing
campaigns, enhancing brand communication and SEO.
STRENGTHS
SEO( on and off page
Comprehensive On-Page and Off-Page
Optimization: Implemented a holistic
SEO strategy encompassing both onpage and off-page optimization
techniques. Conducted thorough onpage optimizations including meta tags,
headings, and internal linking structure
to improve website relevance and
crawlability. Simultaneously, executed
off-page tactics such as link building,
guest blogging, and social bookmarking
to enhance domain authority and
backlink profile.
Infleuncer marketing
Efective Influencer Outreach: Conducted
targeted email outreach to influencers in
the niche, leveraging personalized
messaging and value propositions.
Received quick and positive responses,
leading to successful collaborations and
amplified brand messaging
Email Marketing
Highly Engaging Email Campaigns:
Developed and executed targeted
email marketing campaigns,
leveraging compelling content and
personalized messaging. Achieved a
20% open rate and a 10% conversion
rate, significantly boosting lead
generation efforts and driving
customer engagement. Resulted in a
noticeable increase in qualified leads
and customer retention.
Lead Genration
Implemented data-driven lead
generation strategies across various
channels, including email marketing,
social media, and content marketing.
Generated organic leads through
targeted outreach and engagement
tactics
Social Media Management
trategic Social Media Growth: Managed
and curated content for client's social
media accounts, including Instagram and
Facebook, implementing a cohesive
brand voice and aesthetic. Utilized datadriven strategies to optimize posting
times, content types, and engagement
tactics
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SKILLS
Google search consol
Screaming Frog, google anaytics
SEO quack SE Ranking tool
Google keyword planner ask the public
Ahref
LANGUAGES
Hindi Native
English Fluent
